Marketing Comms
Marketing Communications
At BOOST, we can raise awareness of your brand and your reputation. We can tell your audience and stakeholders what you stand for, and all about your values, your achievements, your excellent work, your amazing clients and your dedicated team.
We'll shout about your story - clearly, creatively and consistently.
We'll shout about your story - clearly, creatively and consistently.
We combine strategy and tactics in our communications, including...
Public Relations
Every business is involved in public relations - the question is whether you manage it or not. We can advise you on managing relationships with your key publics including clients, employees, suppliers, partners, and the media. With clear and consistent communications, you can enhance your reputation, build trust and create loyalty - in good times or a crisis.
Social Media
Most businesses need to communicate via social media, but that doesn't mean you have to dominate every channel. We will identify the best social media platforms to reach your key publics, and devise a creative content strategy with persuasive messages and images to engage audiences and showcase your work.
Web Content & Video
Does your website need re-writing? Or refreshing with case studies, staff profiles and news updates? We can help. We are trained to write in plain English with persuasive techniques to ensure perfect clarity and strong impact. As 92% of social media users watch online videos, it's also vital to tell your story visually, so we'll organise great video content too.
Media Relations
The media is a powerful vehicle to communicate your business, but it demands newsworthy stories and images. We know what makes news and have gained media coverage for a range of different businesses and organisations. We'll identify your strongest news stories and target your key media, including local, regional, trade or business press.
Corporate Literature
Whether you need a full colour brochure, a simple leaflet or something in between, we are experts at writing corporate and promotional literature. We are trained in writing in plain English and can use a range of proven persuasive writing techniques to give your content clarity and maximum impact.
Events
Events take a lot more planning than you think. Co-ordinating, organising and promoting all takes valuable time. Let us take the strain and help you with your special event. We've successfully organised launches, openings, staff away days, networking nights, seminars, awards, conferences, anniversary bashes and more. Just tell us what you need.
Reputation Management
"It can take 20 years to build a reputation and 5 minutes to ruin it. If you think about that, you'll do things differently." - Warren Buffet.
Your reputation is a valuable business asset. Once lost, it's hard to rebuild. We'll apply our expertise in the 4 core pillars of corporate reputation - credibility, reliability, trustworthiness and responsibility - to make sure your reputation stays strong...
Business Network Development
Our Director is an expert in developing business networks, with a PhD in Business and Management researching networks and networking in small businesses and professional services. We can definitely help you improve and develop your business network, via diagnostic mapping, evaluating current contacts and devising your network development strategy.
Strategy & Planning
"Strategy without tactics is the slowest route to victory. Tactics without strategy is the noise before defeat.” - The Art Of War.
Ideally, communications tactics should stem from a strategy or plan. We can devise this for your business, help you identify aims, audiences and messages, and select the best tactics to achieve your strategic goals.
Mini-Boost Marketing Packages
Mini-Boost Marketing Packages
We've worked with entrepreneurs, one-man/one-woman bands, start-ups, sole traders, small and micro businesses, and people who just want to go it alone.
We understand you've got big dreams, just not a big marketing budget (not yet anyway). But you still need help and advice to push your business forwards.
So we've designed our Mini-Boost Marketing Packages especially to give you the support you need in three
ways:
-
a set number of consultancy hours
- a focus on key activities you need
- an agreed rate with no hidden charges
- a focus on key activities you need
- an agreed rate with no hidden charges
We'll usually ask you to use your consultancy hours within a 3-month period. See examples of our 10, 20 and 30 hour Mini-Boost packages below, but remember you can mix-and-match our services to get exactly what you need, within your budget.
Let us help you BOOST
your business.
10 Hour Mini-Boost
Typically, 10 hours of consultancy could help your business get up and running with social media, create a leaflet about your product or services, and help you organise
a launch event.
This would help a start-up business get off the ground or a sole trader reach out
to a wider audience.
to a wider audience.
20 Hour Mini-Boost
20 hours of consultancy could include writing a series of social media posts or blogs, creating new
web content,
gathering testimonials
from happy clients,
organising a video,
and promoting your
business to target media.
and promoting your
business to target media.
This would help a sole trader or micro business build their online profile, share positive reviews, and showcase their work to new prospects.
30 Hour Mini-Boost
A 30-hour package could involve conducting
a communications audit, devising a PR or Marketing plan, creating web content, writing case studies, creating marketing materials, organising media relations
and developing your
business network.
a communications audit, devising a PR or Marketing plan, creating web content, writing case studies, creating marketing materials, organising media relations
and developing your
business network.
This would help a small business communicate strategically to their audiences on multiple levels, attract new clients and boost their reputation.